We help home service contractors grow their business.
Marketing, sales and systems that keep your crews busy and help you build a business you can lead, without carrying everything yourself.
Based in Charlotte. Working with contractors across the Carolinas.
More than 15 years in the U.S. and over a decade growing Latino-owned businesses.
Book a Discovery Call30 minutes, free.
- Roofers
- HVAC specialists
- Electricians
- Remodelers
- Countertop contractors
- Kitchen and bath remodelers
- Handyman
- Landscapers
- Painters
You started a business. It should be more than another job.
You left a job to build something of your own. Now you sell the work, write the estimates, answer the crew and chase the payments. The workday doesn't end at five. It follows you home, into the evenings and through the weekend.
After working with more than a hundred businesses, we see the same pattern: the work grows, but everything still comes back to the owner. Building a business means making room to lead it, with a team, a plan and systems that can carry the work with you.
Your business needs more than more of your time.
What we do
The system that grows a home service business.
A campaign can bring the phone calls. Someone still has to answer, send the estimate and follow up. When those pieces don't connect, good opportunities slip away and the owner ends up filling every gap.
We connect marketing, sales and the systems behind them, so you can see where jobs come from, what turns into work and what needs attention. These are the five parts we work on with you.
Marketing campaigns.
Google and Meta ads that bring the right jobs.
Sales funnels.
Pages and offers that turn a click into an estimate.
Follow-up systems.
CRM and automations so no lead goes cold.
AI sales agents.
Every message answered in a minute, in English and Spanish.
Growth strategy.
A plan and the numbers to run it, reviewed every month.
How we start
Discovery Call
A free 30-minute conversation about where your business stands, what is getting in the way and where you want to take it. We both see whether working together makes sense.
The Growth Map
A 90-minute session with your numbers on the table. We examine your marketing and sales and put your three growth priorities in order, with their value and the time they need. You keep the map, whoever you choose to build it with.
Growth partner
We put the plan into practice with you, month to month. We run the campaigns, connect the follow-up systems and review the numbers together, so the next decision comes from what is happening in your business.
Businesses we have worked with.
Your growth partner in North Carolina.
Welcome, Latino entrepreneur.
I'm William Suarez, founder of Simplicity. I started as a marketing agency in Charlotte, and after more than a hundred businesses I learned that growth is bigger than marketing: it's closing, following up and running the numbers.
Today I work with owners like you to grow with a plan, not by guessing.
Business by Design. Built with you.
Let's talk about your growth.
Tell us where your business stands today and where you want to take it.
Book a Discovery CallFree of charge.